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Pricing that scales with you

Start free, upgrade when you're ready. 14-day trial on paid plans, no credit card to begin.

Starter

$0free forever

Get your first leads into one place, free forever.

Start free
  • Sites1 site
  • Seats2 team seats
  • Leads50 leads / mo

Includes:

  • Website visitor tracking
  • One-line install (script, GTM, or WordPress plugin)
  • Lead inbox with qualify / disqualify
  • Visual pipeline board
  • Form builder, build, embed & host forms
  • Real-time form submission capture
  • Lead & deal email notifications
  • Email support

Plus

$9/ month

For small teams tracking campaigns and ad spend.

Start Plus
  • Sites1 site
  • Seats6 team seats
  • Leads100 leads / mo

Everything in Starter, plus:

  • Campaigns with UTM tracking-link builder
  • Saved UTM parameter values
  • Click tracking
  • Campaign playbooks
  • Team roles & permissions
  • Email team invites
Most popular

Pro

$19/ month

The full toolkit for a growing revenue engine.

Start Pro
  • Sites1 site
  • Seats12 team seats
  • LeadsUnlimited leads

Everything in Plus, plus:

  • Analytics dashboards (site activity, sources, campaigns)
  • Form scanner, auto-discover existing site forms
  • Form integrations: Contact Form 7, WPForms, Zoho, JotForm, Tally, Wufoo, Typeform
  • Integrations: Google Workspace, Google Contacts, Slack
  • Link shortener
  • Up to 3 Trakt Sites

Customize any plan

Need a little more without jumping a tier? Bolt on capacity as you go.

$9/mo

Extra site

Add another tracked site to your workspace.

$4/mo

Extra seat

Add another team member.

$9/mo

Extra usage

Add 1,000 leads per month to your plan.

Frequently asked questions

Do I need a credit card to start?

No. Starter is free forever and needs no card. There's also a 14-day free trial on paid plans, no card required to begin.

What counts toward my lead limit?

A lead is a unique contact captured into your pipeline, from a form submission, tracked visitor, or manual entry. Website tracking itself is unmetered.

What's the difference between Individual and Agency plans?

Individual plans track a single site. Agency plans manage multiple client sites with per-property team permissions, so agencies can run campaigns across many domains from one workspace.

Can I change plans or add capacity later?

Yes. Upgrade, downgrade, or cancel anytime. You can also bolt on extra sites, seats, or lead capacity without jumping a whole tier, see add-ons above.

How does billing work?

Plans are billed monthly, and you can upgrade, downgrade, or cancel at any time. Annual billing is on the way; if you want it now, get in touch and we'll sort it out with you directly.