What separates good marketers from great ones? Reporting on revenue.
You can already prove clicks and conversions. Trakt lets you prove revenue, by keeping every lead's real source attached from the first click to the closed deal.
No credit card · Free plan available
Benefits for marketers
Auto-attribution
Stop building custom attribution scripts by hand. Scan your site once and Trakt adds hidden source fields to every form it finds, including the ones drawn by JavaScript.
Trackable links
One naming convention, enforced across the whole team. Standard UTM columns are locked, and every cell offers the values already in use, so nobody invents a second spelling of the same source.
Lightweight middleware
Trakt sits alongside the stack you already run rather than replacing it. Apply one of eight playbooks and the campaign and its tracking links are built together.
Shared lead quality
Sales qualifies leads as they arrive, and the reason a lead was dropped comes back to you instead of disappearing.
Revenue reporting
One flow from source to form to closed revenue, plus leads, won revenue, and conversion rate on every campaign. No spreadsheet reconciliation.
Three steps to attributed revenue
Scan your website
Attribution set up in minutes, not months. Trakt finds your forms, adds hidden tracking fields, and captures every submission.
- Scan your website for forms
- Add one code snippet
- Attribute every form submission
- Track campaign performance
Build campaigns
Consistent, standardised campaigns your whole team can trust, so sales and marketing start from the same clean data. Start from a playbook or the shared link template.
- Start from a campaign playbook
- Build links from one template
- Short links and QR codes
- Same tags across the team
Connect click to close
Trakt keeps the lead and its source in the same pipeline as the deal, then draws the path. Click a node in the Traffic → Forms → Revenue flow to isolate everything that came through it, by week, month, quarter, or year to date.
- Attribute revenue to campaigns
- Share leads with sales instantly
- Lead and source in one pipeline
- Scale what actually works
Show sales what you're worth
Without Trakt
- Half your leads land as Direct or Unknown
- Ad platform numbers never match the pipeline
- Lead source gets overwritten by the last touch
- No way to trace a visit through to a deal
- Budget decisions made on a gut feeling
With Trakt
- Every lead carries the campaign that produced it
- One number both teams agree on
- Source written once, then locked
- One flow from first click to closed revenue
- Renewals argued with evidence
Guides for your side of the problem
Frequently asked questions
How is Trakt different from a CRM?
Most CRMs are bloated, expensive, and keep sales and marketing in separate silos. Trakt is lightweight and focused on the thing both teams need: attribution that survives all the way to revenue.
Do I need to replace my existing tools?
No. Trakt runs alongside your current stack. It is the missing piece that connects campaigns to sales results, not a replacement for the systems you already have.
How does Trakt improve attribution?
Every link you share carries campaign data, and every form captures it. The account-wide template locks the standard UTM columns, and adding a custom column pushes it to every campaign and into your form hidden fields at the same time. When a lead converts, the campaign that drove them is already attached rather than reconstructed later.
Does Trakt push leads into my CRM?
No, and it does not need to. The lead, the campaign that produced it, the deal value, and the outcome all live in Trakt, so the source is never overwritten on the way somewhere else.
What happens after leads go to sales?
Sales works them in the pipeline, with deal value, confidence, and a recorded reason whenever a lead is disqualified. You get visibility into real outcomes without asking anyone to update another system.
How much does it cost?
You can start free. Campaigns, playbooks, and the form scanner sit on simple monthly plans that scale with your team, see pricing for the full breakdown.
See which campaigns actually made money
Scan your site, capture source on every form, and report revenue by campaign. Free to start.